Why I Started My Blog

Hello lovelies,

Today I’ve decided to tell the story of how and why I started my blog. To make a long story short, I just wanted a creative platform to put myself on. But that wouldn’t be a good story would it? So I’ll start from the beginning.

Ever since the age of about 7, I have been interested in the fashion industry. I can tell you the story of what made me interested in the industry, but that’s for another blog post. Anyway, I’ve loved fashion for as long as I could remember. My mom NEVER dressed me. I insisted that I dress myself, and that’s really how it all began. I started taking note of the designers my Disney Channel idols wore to the Kids Choice Awards, and looked for similar outfits. I loved the most fashionable Disney stars and tried to mimic their outfits with cheaper alternatives from Target, Limited Too/Justice, and Old Navy. Then I discovered fashion designers. The most amazing people known to man, in my world at least. And that was when I decided I wanted to be a fashion designer. As I got older I decided that I wanted to be (and still want to be) a stylist/fashion buyer but we’ll get to that.

I was a chubby kid between the ages of  7 and 12 so I started competitive swimming. As you could probably guess, the weight completely fell off in a year. And with my height, I looked skinnier. I was still interested in fashion but didn’t know how to get started because I was still in school. I started a Youtube channel in the summer that I was going into 9th grade and started posting lame fashion related videos, but hey, being as shy as I am that was a HUGE step for me and I’m still proud of myself. After doing youtube for about 3 months, I decided that I needed more. I needed a way to build traffic and I needed more space to create. I needed a platform that could hold content I still wanted to make, but that I couldn’t post on youtube. So I made a blog. It started with me posting OOTD’s once a week, and after losing hope a couple times, I am back and consistent as ever now posting 3 days a week every week.

The point of my blog, is to promote my Instagram and youtube channel, while trafficking viewers from my youtube channel to my blog, and trafficking Instagram followers to my blog as well. It’s all interconnected and I’m still working on it, but that’s where I’m at. You might be wondering what content I post on here that’s different than youtube and that is everything that is easier written out that filmed. OOTD’s, lookbooks, skin routines, wishlist items, makeup favorites at the moment, and the list goes on. It’s so much easier to write things out rather than film them in different clips. Also, because the content is different on my blog, I can use some of my blog posts as video ideas when I do have time to film, or post a video on my blog (which is how I traffic between the platforms!)

It’s all every confusing, and I hope it will make sense eventually, but that’s the story behind why I started my blog. Hope you enjoyed reading!

XO – Ally



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